About the project

Top End Wheelchairs, a division of Invacare, has been producing medal-winning, performance wheelchairs for the best athletes in the world since 1986.

As part of a very active performance wheelchair community, Top End represents quality workmanship and precision, something lacking from the current website. So designing with these qualities in mind, I chose colours and elements that would reflect the scientific and technical precision of the wheelchairs themselves.

Easy to navigate with clear direction to enquire and buy, the new Top End Wheelchair website is set to launch later in 2015.

Client
R&B Creative for Invacare (in development)